Graphic Design Terms Everyone Should Know

Feb 21

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...

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How Promo Products Can Make a Lasting Impression

Nov 23, 2023

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...

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5 Simple Tips to Organize and Run Effective Meetings

Nov 01, 2023

If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are in...

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Imprint Everything: A Guide to Printing Methods

Oct 24, 2023

Once you’ve found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decor...

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16 Ways Color Affects Your Branding and Marketing

Oct 17, 2023

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...

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Leading the Workplace: How to Develop Your Leadership Skills

Oct 02, 2023

Do you want to lead? Or, are you already in a management or supervisory role and want to be the best leader you can be? Then we’ve got good news for you. No matter what your current position is ...

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Why You Need Promotional Products

Feb 25, 2023

In a world of ever-changing advertisement trends, there is one marketing solution that never grows old – promotional products. Studies show promotional products were ranked as the highest advert...

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Corporate Social Responsibility and the Beauty of Giving Back

Jan 05, 2023

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it? But it doesn&...

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How to Make Rush Orders Less Stressful

Nov 06, 2022

Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that’s okay! Getting your order in last minute doesn&r...

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Lanyards: Everything You Need to Know

Aug 31, 2022

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different sty...

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Branding 101: Let’s Talk Logos

Aug 16, 2022

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...

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6 Helpful Tips to Address Unhappy Customers

Jun 03, 2022

It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming...

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What’s Up With Unboxing Videos? The Trend You Must Try

May 27, 2022

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to product...

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The History of Promotional Products

May 12, 2022

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products have...

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Your Guide to Promotional Shirts

Mar 13, 2022

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popular ...

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5 Ways to Boost Employee Morale

Dec 16, 2021

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract and...

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How to Protect Your Business From Hackers

Oct 05, 2021

Business owners have a lot to lose in the event of an unfortunate data breach. From intellectual property to customer lists to bank account numbers, hackers have their eyes set on the most invaluable ...

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5 Fail-Proof Ideas for Your Business Instagram

Sep 06, 2021

What generates over 95 million photos and videos each day, 4.2 billion likes daily and has 700 million active users? You guessed it – Instagram. This photo and video sharing social platform have...

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Generation Z vs. Millennials: What’s the Difference?

Aug 30, 2021

We’re all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually de...

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5 Tips for Boosting Social Media Engagement

Jul 16, 2021

Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms are a...

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Your Graphic & Web Design Cheat Sheet

May 05, 2021

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we’ve put together a cheat sheet with answers to some of the top graphic...

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Advice for Getting the Most Out of a Business Trip

Apr 28, 2021

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of business ...

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Giving Back: The Importance of Corporate Social Responsibility

Jan 25, 2021

Whether you’re putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a bett...

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Business Travel: How COVID-19 Changes Everything

Sep 16, 2020

“Business as usual.” The common phrase people use when everything resets and goes back to a normal routine. However, due to the COVID-19 pandemic and the safety of employees as the number ...

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Sustainability & Environmental Responsibility: Why it Matters

Aug 25, 2020

As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 20...

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Why You Should Buy USA-Made

Aug 18, 2020

During times of growing uncertainty in the global markets, customers are becoming more and more interested in purchasing American-made items. Buying American-made is about more than just patriotism &n...

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